Thanks for checking out our post today which is all about getting targeted traffic to your affiliate website.
Targeted traffic, or your targeted audience, are visitors that are interested in buying the products or service you are promoting. When you get visitors like this to your site, they are more likely to turn into paying customers, or conversions as they are commonly called.
Getting any kind traffic at all to your website, for a beginner, is a tough challenge. So getting the visitors you really want can present extra challenges.
Getting paid traffic is tempting in the beginning when you have little experience of how to get the right kind of visitors. However, when you’re starting out, money can be tight, and it’s not guaranteed you will achieve any success with this method, especially without experience. So it’s probably better to avoid potentially expensive mistakes, and work on some of the strategies in this post.
Here are what we consider to be the most effective ways of drawing visitors to your site who are more likely to convert into paying customers.
1. Regular good quality content being added to your website
It is often said that content is the king. This statement rings true when you are looking for ways to bring visitors to your site.
You will not have any visitors unless you offer information that the target audience is looking for. They will land on your page as part of their information seeking mission and do whatever action you would like them to do.
Search engines reward quality content with high ranking on relevant search engine results which results in higher visibility and more organic traffic to the website. Quality content is a combination of different factors as explained below.
When creating content, you must ensure that it is relevant to the needs for which you seek to fulfill. Relevant information touches base with the target audience and is evergreen. You need to know what your audience is looking for, and deliver content that meets their need head on.
Engaging content is the content that provides value to the lives of the audience that you target with your website.
This content attracts and holds a person’ attention by giving a clear reward such as solving the problems for the time people spend on the website. Also, when people spen more time on your site, Google notices that and this helps you rank higher.
Your content should be one which people would like to link to, tweet, share on their wall and invite others to read.
So I’m effect your audience becomes your ambassadors and spread your message to others, and therefore increasing the number of visitors coming to the site.
Most of the search engines are using artificial intelligence (AI) to improve the quality of their search results.
The AI favors content that is straight to the point and directly answers the search questions. Google has started implementing a direct answer bar at the top of the search results. If your site provides such direct information, there is a high chance that you may end up being selected as the direct answer.
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2. Good SEO
SEO includes a combination of tactics that improve the visibility of your site on the search engines.
Higher visibility often results to a higher ranking. This, in turn, results in higher traffic to the site. Some of the acceptable SEO techniques include the following
More than 60 percent of traffic to various sites comes from mobile phones. Google implemented the mobilegeddon’ algorithm update a while back to reward websites that were responsive.
The responsiveness of a website is one of the factors that will come into play in the ranking of websites. Take advantage of this update by ensuring that your website is mobile-friendly.
Format the content in a way that it is easy to read…
The readability of your page is considered by the search engines when ranking websites in SERP results. Use the following tactics to improve the readability
• Short paragraphs: Limit the length of the paragraphs to around three sentences
• Break your sentences to simple, short and easy-to-read sentences
• People scan content online in search for the relevant information. Make their scanning easier by giving them informative sub-headings.
• Bullet points instead of long prose content.
YouTube is the second biggest search engine from Google with over 3 billion searches a month.
You can tap into the YouTube potential to bring in traffic into your site. Create short, high quality and highly engaging content for your target audience and link it to your site.
Ensure that the videos are not too short (about 35minutes) as longer videos do better on SEO search ranking.
Improve site speed…
Google has been using site speed as a ranking factor since 2010. It also has several page speed tools to enable sit developers improve the performance of their sites.
The speed of the site determined by the length of time the site takes to load. If a site takes too long to load, (over 5 seconds) there are chances that the visitors will abandon it. You can improve the site speed by:
• Compressing images
• Using browser caching
• Using content delivery network (delivering the site from the closest server to the visitor)
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3. Social sharing
Social media has become a vital platform for engaging with the target audience, getting feedback and marketing the products and services.
Consider using social media as a platform to drive traffic to your website. Here are some of the proven ways to drive content on social sites:
Analyse your audience…
Try to find out what your audience needs, what interests them and platforms that they can be found.
Use this information to determine the social sites to establish a presence and the type of content to post there. Do not spread too thinly to different social sites as it takes lots of time to engage with all the audience on every platform.
Determine your social media goals…
You may have more than a single social media goal. You can drive traffic to your website while at the same time seeking to drive sales volumes and get feedback. Create tasks around each goal for which to achieve the goal.
Keep in touch with your audience at all times. Create content that keeps them excited and talking about your website.
Consistency also helps create a wide fan base. Create a schedule for posting information on the social media and responding to your audience reactions.
Come up with success metrics…
There should be a way to determine if your social media strategy helps reach your goals. Review our performance from time to time and adjust where necessary.
Thanks for reading. If you want an affiliate website, and learn how to build a new career in affiliate marketing, then you can GET STARTED BY FINDING OUT MORE HERE